Hawaii Passes Bill Restricting Deepfakes

Summary
On July 5, 2024, Senate Bill 2687 passed, enforcing restrictions on the distribution of AI generated imagery. The passage of the law is to prevent the distribution of deep fakes, especially during election periods. It also establishes criminal penalties for distributing “materially deceptive” media as well as explicitly outlining remedies for parties that are injured by such distribution. If the media has a disclaimer, then the deepfake is allowed only if the disclaimer appears throughout the entirety of the media; whether it’s a video, image or audio.